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Laurens ten Dam joins Specialized as a Gravel Ambassador

Laurens ten Dam joins Specialized as a Gravel Ambassador

Another pro or former pr tour riders turns gravel. Laurens ten Dam joins Specialized as a Gravel Ambassador.

“Dutch cyclist, Laurens ten Dam, is one of the very best climbers in the world, finishing top ten in the Tour de France and Vuelta a España during his career. But this season, Laurens is climbing a new mountain, and we’re proud to say, he’s doing it with Specialized.”

– Specialized
Laurens ten Dam
Laurens ten Dam packed up and ready for another adventure.

“Laurens is saying goodbye to the World Tour and taking his magnetic personality and love of riding to new challenges in the gravel scene. Laurens first discovered gravel back in 2016 while living in Santa Cruz, California, just a short ride over the hill from Specialized’s headquarters in Morgan Hill.  Laurens was immediately hooked, incorporating local gravel events to prepare for World Tour racing.”

“Laurens is the perfect fit for Specialized. Like us, he wants to ride fast, but it’s the community and lifestyle that has drawn him to gravel. He’s started his own events, LtD Gravel Raid and LtD Gravel Fest, which we are also proud to support, as well as pioneering his own gravel movement with Live Slow, Ride Fast.”

Laurens ten Dam

“Laurens will be in action throughout Europe, but also will be seen riding key global events like Dirty Kanza and Belgian Waffle Ride in the USA. This season you can find him aboard his Specialized Diverge, Roubaix and Tarmac, as well as using Specialized helmets and tires, with Roval wheels.”

“Now that I am finally retired from the World Tour, I can choose my own equipment. I am proud to partner with Specialized, who I believe make the best bikes in the world. With their California roots, I think Live Slow, Ride Fast is a perfect match!”

– Laurens ten Dam

JOM of the Gravel Cyclist crew interviewed Laurens recently, be sure to watch this space!

To learn more about Laurens, Live Slow, Ride Fast, his events, podcasts, films and travel in 2020, follow this link.

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