Co2uT Gravel opens pre-registration to Women, May 10th. Desert Gravel will be opening pre-registration to women on May 10th, for their inaugural Co2uT gravel race, (scheduled in October). This unique event showcases all the Grand Valley has to offer (on and off-road) from Fruita, across the border of UT and back. And it’s aiming for a 50/50 gender field split of its 1,000 participants with some creative incentives to attract more women racers. This would give the Co2uT the highest percentage of female participants in a US gravel event to date.
BRINGING MORE WOMEN TO THE SPORT
The first example of these “creative incentives” mentioned above, will come into play on Mother’s Day (Sunday, May 10th). Pre-registration to women only will open at 8 am / MST. The first 100 women to register, will receive a Co2uT “Gravel-Girl Promo.” This will include a 50% credit towards registration (for the same distance or shorter) to give to a sister, girlfriend, bestie, partner, daughter, niece, mother, grandmother etc.
We’re reserving a spot for 200 female riders (which is 20% of our 1,000 rider limit). That’s a pretty good start towards our 50/50 goal, with more incentives to come, once general registration opens in JuneEvent Director, Morgan Murri.
As a father of two daughters, a seasoned USA cycling coach and a long-time endurance racer, Murri is deeply invested in the cause to bring more women to gravel racing, cycling and outdoor sports in general. Inspired by his older daughter, Murri founded a girl-focused charity, GECKO (Giving Every Child Knowledge of the Outdoors) to reconnect kids with the wild and considers this event to be a natural extension.
Read more about the Co2Ut gravel cycling event.